AI changed how we design. Or did it?
In Figma, you usually start with a blank canvas. With AI, you have something in front of you straight away. What’s interesting is how much of the process still feels familiar.
Blog
Latest articles
Notes on design, websites and marketing.
How can real photos build trust?
AI can make an excellent image. But when I’m choosing someone to work with, I want to see that person in the photo.
When should you use brand awareness campaigns?
When you’re launching a brand without campaign data, an awareness campaign can show you which messages catch your audience’s attention.
How we brought art to life with AI for Galerija Mustač
For the Galerija Mustač promo, we started with artworks and used AI to add motion. I wanted to see how that would work in a short video people encounter while scrolling.
When does a website audit make sense?
If you’re considering a new website, an audit can help you see what isn’t working on the current one. The findings often change the whole plan.
Why does advertising matter?
You can have a good offer and a great website. The question is how the people who need it will find out about you.
Why does good design take time?
You can move a button on a website in a couple of minutes. Deciding where to put it can take a lot longer.